Simple Tips For A Great Hotel Website

Simple Tips For A Great Hotel Website

Getting a dedicated hotel website is pretty much mandatory for any budding business in the modern age, and hospitality companies are no exception. Any self-respecting Sukhumvit hotel has a site to promote itself, offer promos and take bookings. More than that, however, is the fact that a website is quite often the first impression guests get of your site, and a key factor in helping them decide whether to book or not.

If you’re looking to give your Sukhumvit hotel a site, here’s some tips.

Responsive template

Your site’s template is it’s structure and design, and it needs to be adaptable. Not only are there a lot of different screen sizes and resolutions for computers, but there’s also all sorts of devices used for viewing. Seeing as a lot of people are on the go, it’d be smart to make sure your site is optimized for tablets and phones as well as computers.

Easy navigation

This one should go without saying. It’s frustrating to see a site that takes too long to load or is too difficult to navigate, so you’ll want to make sure your site is fully functional, quick to load and easy to navigate.

Booking engine

A website booking engine lets people check rates and availability for specific dates, and goes great with property management tools. If you advertise your Sukhumvit hotel rates on your home page, or the room’s rates appear right next to its images or description, then this goes a long way towards increasing your site’s conversion ratio.

Simple, but appealing

A simple and light design, one that properly represents your hotel and your brand works wonder to attracting people. The site is the representation of the brand, and even the design should reflect this, with the aesthetics should say a lot about your hotel; what your concept is, what makes your hotel special, what makes it worth visiting.

Good visuals

A picture’s worth a thousand words as the saying goes. Keep text minimum and flair up your site with visual aids like images and videos. Alongside good keyword use, this’ll improve your site’s SEO, and make sure you get visitors. Don’t forget, you’ll selling an experience, so visual stimulation will let potential clients imagine what your property is like.

Talk to them

A social media page or a blog is also mandatory for proper online advertisement. If the corporate site is the professional side, the blog and the social media page is the more casual side; presenting a friendly, amiable and approachable face to your business that people can talk to. If they talk to you, of course, talk back to them. Communicate; make them feel welcome with communication and words, all while sharing key info on your hotel and the like.

Website Design Tips From Vegas

Website Design Tips From Vegas

Your business’s website is your brand’s biggest online asset. It’s your company’s  online persona; the first impression that your potential clients get of you and your company. Whether you sell systems commercial furniture or home furnishings, make no mistake they are scrolling through your photos, your posts and your content, and that’s how they decide whether or not to go for your products and/or services.

Hence, working on your site is a good way to ensure that potential customers on the internet look to you for their needs. If you want some help, we’ve put together some tips.

The fold isn’t the only place.

The fold is the section of the website page referring to the top of the web page where the logo, navigation bar and the newest or the most relevant pieces of content or offerings are found. Since the start of the internet, website designers have opted on putting key info above it, for fear of users not immediately seeing what they want and leaving as the result.

According to research, however, that expectation is no longer cast iron, as data shows the users have gotten used to scrolling down below the folds of sites to see info thanks to mobile devices being so commonly used for browsing. This means that you no longer need to sacrifice good style for putting all the important info above the fold.

Go big with imagery.

For anyone selling any kind of furniture, like systems commercial furniture, imagery is king. This line of work favours quality images rather than good exposition. Take advantage of quality product photography or artwork from your staff that shows off your brand.  This is a serious matter, if the images you present aren’t high-quality, it’ll mar the expectations of visitors from the get-go.

Don’t be afraid to be fun with your errors.

404 error pages; everyone has them, nobody likes them. Do what you can to make sure there’s as little of them as possible; having lots of them is just plain sloppy site design. On the off chance that visitors meet one, use it as an opportunity to show some levity and personality, with customized, funny 404 error messages instead of the generic “This page does not exist”.