There is an increasing number of competition to grab the attention of online readers and customers as several business spurt each day. And for this very reason, it is of utmost importance that one is consistent and up to date with the latest SEO trends available in order for a brand’s website to qualify for website ranking.
Google’s search engine algorithm undergo a handful of significant changes every year thereby affecting the SEO marketing strategies in place. Make no mistake though, because even the slightest changes affects a website’s search engine ranking. The following are among the expected SEO trends for this year 2020:
Doing a quick search on Google will prompt you to some brief results or answers which are known as featured snippets. These snippets are located just above organic ads. They are also shown at the very beginning of SERP results.
Social Media Influencers
Among the business strategies utilized to broaden its marketing reach is by simply tapping to social media influencers. Such practice is widely known to many these days owing to the rise of influencers across the globe. Most companies utilizing this type of marketing strategy are those that are from the industry on beauty, lifestyle, fashion, and so on. As you browse online, it is highly likely that you will see a handful of ads right here and there, from a page to the next. Website creators like King Kong SEO are well aware that people are more drawn to click an ad should they spot well known social media influencers. And as such, it is quite apparent that social media followers of an influencer typically believe whatever they hear and see from the influencer, and this includes online reviews of a certain product, website, and the like.
It’s quite obvious that the more options at hand to search via a mobile device and with decent internet connection, the more searches are done by people. One interesting way of searching online through the phone is the so called voice search. There had been a spike of voice search questions in 2017 alone, which tallied to about 33 million. Now according to a March 2019 statistics, about 20% of mobile queries done are due to voice searches.
Too often, website owners concentrate on other things to be improved within the site neglecting the importance of a faster loading time. For instance, a Sydney wedding stylist might focus on the design and content alone without considering the website’s speed. According to statistics, a delay of one second leads to 11 per cent decline in page views, 16 per cent reduction of customer satisfaction and 7 per cent lower conversion.
The speed of a website impacts the potential conversions. Forty-seven per cent of consumers believe that a website should load within two seconds or faster while 40 per cent said that they leave the site if loading time takes longer than three seconds. This means that almost half of the potential customers will leave the site if loading time is longer than three seconds. In return, you lose almost half of potential conversions as well. In addition, 79 per cent of consumers said that they will definitely not return if the website has shown poor performance the first time around.
There are different ways to make the website load faster and here are the top recommendations:
- Reduce the number of HTTP requests. Yahoo said that 80 per cent of the loading time of a website can be attributed to the many parts that need to be downloaded including scripts, page, style sheets and images. In every element, an HTTP request has to be made. To reduce these requests, the first thing to do is determine the exact number of requests your website is making and use that as a benchmark.
Your business has been doing well in the industry for quite some time so you don’t see any reason why you should employ the services of inbound marketers such as crewdo, right? Wrong. The truth is, your competitors are also looking for ways to reach your targets and if you would slack around, your customers and targets already patronizing your competitor. So if the other players in your industry are getting the assistance from skilled inbound marketers, you should also to create competitive advantage in the market. The only thing that would differ between you and your competitors are the inbound marketers that you hired. All in all, it is just a matter of who you hired and how they can make a difference.
If you are wondering why there is a need for you to hire inbound marketers, here are some of the reasons why. First, inbound marketers such as crewdo are cost effective way of leading your customers to your site and eventually introducing them to your brand. Instead of paying a sizable amount of money for advertisements, you only have to hire dependable individuals who can do magic for your business.
When you hire professional inbound marketers, they help you establish stable relationships with your targets. Thus, the result is long lasting and consistent customer-business relationship. Inbound marketers are equipped with the right tools and information that will make your product accessible to potential customers who are looking for your product. They can help you optimize search engines in order to create traffic and assist you in converting traffic to actual sales.
Blogging is also a popular tool employed by inbound marketers such as crewdo to guide your potential clients right to your business doorstep. For a business person, you may find it challenging to understand how such technology works but do not worry about it. In fact, it should not be your worry. Allow the experts to work on that while you focus on serving your current and potential customers better. Send them an email today or call them on how you can be assisted with.
It takes longer to download the web page because when the browser hits the web page, it has to send the request to the server first for the document at the URL. When the document arrives at the browser, the browser has to parse it before starting to make additional requests to the server for external components that include style sheet, images and scripts. All these components have to be downloaded by the browser in parallel or two components at the same time. However, once the browser starts to download a script, nothing else can be downloaded until the script has been fully downloaded.
If the scripts are placed at the bottom of the HTML document, it will allow other external components of the page to be downloaded as quickly as possible before the scripts are loaded. On the other hand, there is always an exception to this rule. The scripts have to be placed higher on the page if they need to be run before the document loads.
If the script is placed on the external files, it can speed up the web pages; however, don’t make the mistake of adding the scripts to the external document so that you can load them from the head. The external script file is bound to stop parallel downloads similar to the one written in HTML.
If you are in the market for Quality Compact Vanity Unit, make sure to access bathroom stores that offer quality and durable items. While aesthetics is an important factor when choosing bathroom furniture, it is makes sense to opt for quality, functionality and practicality to gain more value from the investment.
If you want to create a custom designed t-shirt then all you need is a good product designer tool. There are many design software available online and below is a compilation of the best there is to narrow down the search for you.
T-shirts used to be an option when looking for an easy to wear informal clothing. With the evolvement of technology and everything else, the use of t-shirts especially customized ones have also evolved. Its demand has increased greatly and is used in various events, professional gatherings and even sports celebrities. If you plan on designing customized t-shirts then the future ahead is quite bright for you as long as you have the best online designer tool. It is your gateway to making customized designs that are not commonly seen and will give you an edge in the custom design t-shirt market.
Here are some of the best options when it comes to t-shirt designer tool.
– InkyROBO. When using this designer tool, you have various options and it will suit the taste of many customers from different age brackets. If you are a beginner in design then this tool is a good choice since it is easy to use and gives optimum quality. Many features are highlighted by the tool that even the most novice user has the option to play around and learn more. Various features are included such as responsive, CMS integration, flexibility and 100 per cent fluid. The tool is also integrated to your shopping cart. There are many options in the gallery when it comes to font, clipart and style.
– No-refresh. This online tool is from an overseas provider but because of its features and high standard, it has become known all over the globe. The company behind this online designer tool is renowned and it has various products that can be outsourced such as shoes, t-shirts, buttons and many more.
– Liveart. This mobile designer tool is a perfect fit for those who companies who are using web2print or companies that are into making decorative t-shirts. The features are high quality yet the cost is very affordable. These two are the main reasons why this is in the best list.
Many people are already embracing the idea that selling products and services are not limited to only a few locations. Business people are starting to expose what they sell on the World Wide Web to gain a larger audience and more potential consumers. However, the advantages and disadvantages of online stores go hand in hand too – same as those outside the Internet.
In order to make the most out of your Ecommerce site, there are few things that should always be present on it for it to serve its purpose.
1. High Quality Images with Product Names or Service and their corresponding Descriptions
Maybe the utmost reason why someone landed in your store’s online homepage is that they are in need of a product or service. This is an important opportunity for you as a seller to showcase the products and services that you offer through the use of high quality images with names and descriptions. TV Store Online, for example, is an ecommerce site that that follows this technique. They offer movie costumes, television memorabilia and shirts. In their homepage itself, you can find featured items already.
2. Area for Customers’ Reviews
Before acquiring a product or service, consumers consider what other people has to say about it first – especially those who already had an experience in using those. It will be beneficial not just to the potential customers but also to the owner as well. Reviews can be a guide for improvements.
3. Call to Action Buttons
The site can provide an “Add to Cart” button for finalizing the order. In TV Store Online, they call it “View Cart Button” which is located at the upper right corner of the page.
4. Site Search
People want to make everything quick and easy. Technically, they are in need of a product or service and a search bar will always be a big help to anyone.
Who does not want discounts? It is hard to earn bucks nowadays and people are becoming thriftier. But there are just products and services that they want to acquire. In TV Store Online, there is an offer of free shipping for orders over $50.